Fusion Provida manufactures and distributes utility infrastructure projects in the United Kingdom and internationally. A £50mn turnover company, the Fusion Provida website encompasses twelve different group companies and divisions each with its own microsite.

Bluejohn project managed the web development, working alongside divisional managers and directors to develop and implement plans for each microsite. Bluejohn was also tasked with writing the copy for each microsite, arranging and managing product and site-based photoshoots, and researching the company’s photo-archive.

The Fusion Provida website was built around a comprehensive Content Management System (CMS) which allows the company’s marketing team to add new content as soon as it becomes available.

Project management Bluejohn Marketing Ltd
Web developer PeakNet

Derby Ceilings and Interiors Ltd is a member of the Association of Interior Specialists (AIS). Tasked with writing the copy for the site, Bluejohn researched the websites of the other AIS members  - very few made you want to delve deeper than the home page.

When speaking to the client, the factor that stood out was the ebullience of the owner and the company’s positive ‘can do’ attitude. It is difficult to transfer this energy to the 2-D world of a website but that is what the copy tries to do. It’s upbeat, concise and to the point – just like the company itself.

Website copy Bluejohn Marketing Ltd
Web developer PeakNet